Press Release Service El Paso
Build your authority and brand and increase your ranking potential.
What Can a Press Release Do for Me?
A press release is an extraordinary method for spreading the news about your organization, website, occasion or potentially anything you need to get noticed on the web. By disseminating an excellent press release in the form of an article, you are not just spreading the news about you and your business, you are gaining authority and relevance. Those are two big items Google likes to see and will help with ranking your website and your Google My Business in Maps search.
The Value of a Press Release for SEO
Authority Signals
A press release will give your business a way to gain significant authority connections and notices from news sites that carry a great deal of authority and create genuine traffic.
The greatest factor here is ensuring that you are utilizing safe branded anchor text in the body of the article. We only utilize two links in the press’s body release:
- Marked Anchor Linked to Homepage or Location/Service Page
- Branded Anchor Text Linked to your Top Social Profile or Citation Listing
You’ll get a third connection in the contact part of your article and this will be a naked URL back to your website’s home page. This contact section is critical to your local SEO/Google Business Profile positioning endeavors.
Premium news sites will keep your news release up for a brief timeframe. You’ll get powerful brand mentions from these domains, yet these top-notch news sites will cleanse their news stories after 60 to 90 days. So, you will see any SEO benefits drop off around this time, so plan for that by having another delivery prepared for syndication.
Push Keyword Relevance to Important Silo Pages
There is another positioning component that becomes an integral factor when you have sufficient power locales discussing similar keywords or key expressions connecting back to your page, regardless of whether these keywords aren’t hypertext links.
If enough sources link to a site, and the encompassing substance on those sites is keyword specific, the connected site turns out to be related with those keywords. This can likewise expand the search engine position for those related keywords, on the grounds that the pages connecting back to your own site can give that keyword relevance notwithstanding any link value that you may be getting.
A good, optimized article will correspond with a target page or web page with a specific arrangement of keywords and their related terms. This creates your keyword relevance that we are looking for towards your business site.
Build Brand Prominence for Google My Business Ranking
One of the least demanding and most reasonable ways that you can expand your Google Business Profile rankings in local maps results is by utilizing a focused local press release to rapidly boost your online brand prominence. Let’s see how we ensure that your delivery is streamlined to support your Google My Business listing.
Various tests and numerous SEO experts all concur that local press releases work admirably for increasing prominence.
This comes from stacking the brand’s connections deliberately inside the press release. We utilize a keyword anchor to connect the Maps CID URL as a matter of first importance for a business with an address or a service area. With the second link, we utilize a variation of your primary keyword and connect this to one to your top citations or brand mentions. Lastly, for the third connection, we’ll be utilizing a naked URL to the homepage or location page in the listing.
Global Newswire Syndication
Our press release service consolidates expert news writing, proficient news editing, and a premier newswire partnership that ensures Google News placement and more than 250 authority media sources.
Article writing for press releases is very different than content writing. You have to think and write like a journalist. We use expert writers who are native English speakers to create quality content that gets to the point without any fluff.
Premium Distribution
We craft newsworthy stories for almost any business. Each press release is given to an in-house, local English writer for article research prior to being composed, utilizing a journalist-style of news writing. They will then write a 500 to 700 word article with convincing and keyword enhanced titles and content, and embedded targeted links and anchor texts. We also give you 100% article and endorsement control.
We submit your press release to approximately 250 news and media outlets, such as Google News, CBS, Fox, ABC, CW, and NBC affiliated broadcasting websites. Your press releases are distributed to major media outlets including the Wall Street Journal, New York Times, Washington Post, Los Angeles Times, and the Chicago Sun Times.
Press releases are also sent for syndication on the News Information Engine (NIE). NIE is subscribed by millions of journalists, corporate decision makers, and brokers to track and break news. NIE press releases will reach the Associated Press, Acquire Media, Comtex, Factiva, LexisNexis, SyndiGate, DMN Newswire network & Newsletters, News360, NewsCentral, and media outlets such as Bloomberg, Business Week, Digital Journal, Individual, Equities, TradingCharts, Qtrade Financial, PredictWallStreet, and Interactive Data.
How successful are press releases for businesses? This is what we’re seeing.
Increased open rates
Strong response rates
High-value media placements
A press release is part of an overall SEO strategy. Speak with an SEO specialist today so we can design a custom winning strategy for you.
Order Your Press Release Service
Basic
Great SEO Impact
- 250 News and Media Outlets
- Editorial and Approval Control
- Written for You
- Includes Logo & Photo
- Maximum SEO Impact
- Affordable Price
Intermediate
More Traffic and Visibility
- All Basic Features Plus 150 More Sites
- 300+ Do-Follow Links
- News Information Engine Circuit
- CBS, Fox, ABC, CW, NBC Affiliated News Sites
- Complete Edititorial Control and Edits
- YouTube Video or Map Embed
- Professional Grade Syndication
Advanced
Targeted Media Outreach
- All Intermediate Features Plus
- Syndicated to 450+ online news
- Targeted by Niche and Geo Area
- Select Advanced SEO for a complete package
- Local or National Media Outreach
- Designed for Newsworthy Announcements
- Reach Top Journalists
NOTE: It is recommended that a new press release be created every three months to continue the SEO benefits.