Many business owners may not give much thought to their website that was built a number of years ago. They may not know if their website is helping or hurting their business.
Here are some reasons why your website may need a redesign.
RE-BRANDING
Businesses don’t always maintain the same direction or goals. Sometimes services or products change. A company may change their mission and vision later on.
MISSING FUNCTIONALITY
When the site was originally designed, the web designer may not have considered that the site would need some key functionality and even an architecture change.
NOT RESPONSIVE
The original designer failed to anticipate the move to Google’s mobile-first initiative and now your site doesn’t look good on mobile devices.
NO CONVERSIONS
With the initial launch of your website, you were probably excited about it. Then, a few months pass. Soon, a year has gone by and you see no results from it. A redesign can help improve sales for your company.
DATED DESIGN
Web design has changed over the years. You may remember when design trends included flashing graphics, animated GIFs, embedded audio clips, and scrolling marquees. Later, Flash become a popular web technology for adding interactivity to a website. Flash was never a great web solution. In fact, many devices no longer support Flash.
If your website meets any of the criteria above, contact one of our web design specialists at Blue Lacy SEO.
